Monday, September 21, 2009

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Communicating ...


As some of you know, I'm Irene, Mandarin Ila, curious and playful birth. I would like to understand the why of things and the origin of the universe. Live fascinated by art, dance, shapes and colors. A Good day, I felt certain that the science and art combined in science popularization. That day I chose to work as a communicator and promoter of science. That explained in my profile and that I do day after day.

few months ago I made a post explaining my new place of employment, the Institut Català de Paleontologia (ICP ). In it, each month we have a general meeting, the PaleoVermuts , in which each team member explains their work, their progress or their personal stories. A few weeks ago, I explained the origin, the whys and the possibilities for scientific communication. I wanted to do

something different from a presentation I had seen before, so I decided to test the application Prezi . Prezi is a set of tools programmed to do sophisticated and original presentations using a completely different philosophy to the traditional. Prezi working on a plan. Simulates an almost infinite white canvas. Use the zoom and movement across the screen to highlight concepts and surprise audiences. My experience was very positive, and encourage you to tinker a bit with this application.

structure content to explain how science communication is not born of the whim of a few, but, like most cultural phenomena a cultural and socio-economic area. Attempted to raise the challenge of science to get to be present in the lives and emotions of people. And that does not mean that our day to day is not completely surrounded by science and technology, it is ... but we are with them. And finally I wanted to do a tour of the endless possibilities offered by the world of scientific communication ...

Perhaps the best way to comunicároslo, not with thousands of other words. Perhaps it is better to show you the presentation .

Once seen, if you keep talking ... And we ask ourselves whether we are doing However, if we listen to our audience, if we prioritize giving to meet new ways of understanding the world or are mandatory or alarmist, if we know all platforms, if we are rigorous, if we reach people, if they confuse open our hands to teach and share what they know to sell a bike ... Ugh! Sometimes it is so difficult to understand the scientific communication ... It seems to me that there are even moments when the other side, scientists, those who are communicating each other, but not the verb communicate, but the act of telephoning : tut, tut , tut! !

Joking aside, I find it very interesting that there people capable of bringing the knowledge we get a few with the resources of all, and also get to be complicit in future scientific careers, so we can keep learning and moving forward. So hang up the phone and start talking with each other because the best way to communicate is still present, listening and speaking on all channels and all the details!

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